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Actionable intelligence to fuel product innovation

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Evaluate emerging trends & attributes for product development

Evaluate emerging trends & attributes for product development

Assess the volume and velocity of product attributes to quantify and prioritize development opportunities.

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Uncover product innovation & renovation opportunities

Uncover product innovation & renovation opportunities

Detect early signals of innovation and assess nascent concepts to discover the next breakthrough product.

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Gain first-mover advantage with cross-category innovation

Gain first-mover advantage with cross-category innovation

Uncover macro trends to bring proven successes and desirable attributes from other categories into your own.

Bolster your innovation pipeline & product portfolio performance

Our platform provides an unbiased lens to understand consumer needs and sentiment, early signals of innovation, and market landscape to help shape new product development and to greater understand purchase drivers.

Holistic & connected view

Tap into a multitude of data sets, from the voice of the consumer, market landscape, and innovation indicators, for holistic market intelligence of your product category and the broader ecosystem.


Uncover cross-category dynamics

Surface cross-category insights with unmatched depth and breadth of data coverage spanning all categories in your ecosystem.

Gain early intelligence on the movement of trends across categories and evaluate product attributes across your entire ecosystem.

Data Wheel - FMCG-1
Deep industry expertise

Combining our patented NLP with deep industry expertise drives highly accurate classification. Our proprietary taxonomies built to the specificity of each unique category delivers granularity of insight, down to the benefits, features, ingredients, and other category attributes.


Configured to your business needs

Adapt and enrich taxonomies, data sources, and visualizations to configure the platform to your specific business needs.

Sample Taxonomy - Skincare
Advanced analytics at your fingertips

Our connected data sets and configurable taxonomies come to life with our comprehensive suite of analytic apps designed to answer key strategic and tactical business questions.

Detect emerging trends and growth drivers, measure consumer perception and sentiment, identify new areas of investment, and much more.


Natively integrate into your own data environment

Leverage our API to access the connected and contextualized data to conduct analytics within your existing processes and workflows.

With our data mart integration, create your own models and visualizations in your business intelligence environment.

Category Deep-Dive

Nomad Case Study - Rounded Corners

Featured case study
How nomad foods used advanced analytics to triple product success outcomes and drive sustainable growth

Nomad Foods, Europe’s leading frozen food company and one of the largest in the world, partnered with Signals Analytics for a 360-degree view of their consumer and market across a multitude of external data sets. With our advanced analytics platform, Nomad tripled product success outcomes and drove sustainable growth, even with product lines that were previously faltering.

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In their own words

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