Evolving consumer preferences, rapid adoption of new trends, rising competitive pressures and most currently, COVID-19, is driving the need for increased precision and innovation within the Beauty & Personal Care sector.
Staying ahead of market shifts requires actionable intelligence and precise, highly accurate data that can drive both short and long-term decision making across the enterprise.
Dive deeper into our new Beauty and Personal Care category, that includes body care, body hygiene, cosmetics, hair care, fragrance, and skin care. Our eBook has an inside look at:
“AI-powered analytic tools like Signals Analytics, helps us drive innovation forward with even more agility and speed. We are able to deliver breakthrough prestige beauty products to our consumers by blending our legendary creativity and product expertise with continuously updated quantitative insights and emerging trends.” — Carl Haney, Executive Vice President I Global R&D | Estee Lauder